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Faith Motorsports takes great pride in making sure each sponsor's expectations are greatly exceeded. You really need to know how you can sell a partnership to a business, and that means understanding the basics of business and sales. Write down every possible attribute you can give to a sponsor. So I built it myself-Ferdinand Porsche. The most effective thing you can do to minimize out of pocket expense is in choosing a car that is affordable, reliable, and wont blow through consumables. How will the person opposite you stand to gain from the sponsorship? If youve followed the steps above, you should know: Plenty about the business to personalise your pitch. We would like to pick up sponsors for our US Legends race car. There are plenty of great articles, podcasts, and books directly pertaining to creating a good sponsorship proposal. Auto Sponsorship Proposal moorespeed.com Details File Format PDF Size: 298 KB Download 3. Check out our insightfully designed Sprint Car Racing Event Sponsorship Proposal that details the Companys events, drivers profiles, and sponsorship levels. We've done it ourselves and know many stories of race directors struggling with it, so we get your pain. Simply putting a name out doesnt always mean it will come back as added revenue for a company. However you decide to build relationships with decision-makers, the goal is to warm them up to your pitch because a warm lead is so much easier to land! Find a champion to cheer you on, even when things are tough, Take some time to write down your goals and plans on a weekly basis, itll help keep you on track, Podcast 035: What to Do If You Lose Motivation, Podcast 030: How to Stay Positive, When the Going Gets Tough, Podcast 027: How to Overcome Imposter Syndrome as a Racing Driver, If what youre doing isnt working, try something different, Motivation and advice on the Racing Mentor Instagram, Get advice and accountability in the Racing Mentor Sponsorship group on Facebook, Follow Racing Mentor on Twitter, Instagram, Facebook, and YouTube, Subscribe to the newsletter for updates, opportunities, and advice, Find the Sponsorship Podcast on Apple Podcasts and Spotify, Sponsorship pitching (webinar tutorial bundle), Get Paid to Race: Six Weeks to Success (online version), The Ultimate Guide to Motorsport PR (course). Everyone from the outside thinks that everyone racing cars has sponsors. Make it very clear why you stand out over other drivers a niche that goes beyond motorsport can really help you here. It is a document that seeks help from sponsors to help them with their racing careers. 1110 Head Start is our industry podcast, delivering in-depth content on anything cool happening in the Part 2, The 17 BIGGEST mistakes you can make with your brakes on (And off) track, Also something conspicuously absent from club racing, Click HERE To see more posts by No Money Motorsports, How to go RACING 4 Popular paths to earning a competition racing license. The template proposal sponsorship comes in A4 and US Letter size. This is a more simple document that tells your story. Ask the sponsor for a specific amount of money. Do not plead. Look for opportunities to get introductions from others, show your value, and build your connections in a meaningful way. Christopher hogan & team hogan racing sponsorship packages i. Download Proposal for auto racing sponsorship by moorespeed race engineering 2131 theo drive austin texas, 78723 512.474.7223 www.moorespeed.com. January 6, 2022. Its so much easier to close a sale with someone youve already built a rapport with. Faith Motorsports takes great pride in making sure each sponsor's expectations are greatly exceeded. How to Get a Motorsports Sponsorship| Little Power Shop In the same way, youd be working hard on the track and looking for consistency from lap to lap, this applies to your approach to sponsorship for motorsport too. endstream endobj 73 0 obj <>stream How to Use the Right Marketing Tool to Get the Sponsors You Want Sponsorships help defray these costs. Which is why in this definitive guide we aim to give you crucial tips and step-by-step advice to help you find your way to a successful sponsorship, whatever your event's stature. Keep your eyes peeled as you go about your day-to-day life too, you never know what businesses you might come across that could be potential racing sponsors. Single sponsor entire race car and enclosed trailer: $5500 * Indicates primary sponsorship. Always be thinking of ways to reach new people. The proposal should include the background information of the team, a driver profile, geographical information about the racetracks, and the levels of sponsorship with pricing and items or services included. And, as always here at Race Directors HQ, we start from ground zero Let's start with what sponsorship isn't. This high quality transparent png images is totally free on PNGkit. Keep that in mind when frustration sets in along the way. If you are a driver seriously seeking sponsorship, take the time to read some of these so you can come out of the gate strong. 20+ FREE Racing Sponsorship Proposal Samples in PDF, Download 26 BEST Baseball Scoresheet Templates [PDF, EXCEL, WORD], Professional Apology Email to Customer Templates, Tips for Writing a Memorable Farewell Email with FREE Templates, Writing a Kind Job Rejection Letter [FREE Samples in Word & PDF], How to Write an Open House Invitation Email (with Samples), 16+ Official Statement of Account Templates [in Excel & Word], Writing a Formal Letter to Request Raise in Salary (FREE Templates), Local Racing Tournament Sponsorship Proposal Sample, Individuals Racing Sponsorship Proposal Sample, Racing Sponsorship Proposal Request Sample, Electrifying Racing Sponsorship Proposal Sample PDF, Special Racing Sponsorship Proposal in PDF, Motor Sport Sponsorship Proposal PDF Sample, Simple Racing Sponsorship Proposal Sample, Off Road Racing Sponsorship Proposal Document, How to Write an Effective Racing Sponsorship Proposal? Here's what your proposal should include: A really easy way to extract demographics information for your audience it to use your website's Google Analytics data or Facebook's Page Insights for your Facebook page. These are generally labor services vs paying cash or parts. The heart of your proposal lies in what you have for them. You're the solution to their problems pitch yourself that way, rather than presenting your favorite things about yourself and some special award you got hoping they bite. @JP)^~")x&d=AALKTbh;}R3qbf>T;T9+x~_e]p5| .FH+&. Use a word processing program or design software to intersperse the digital photographs you took throughout the letter. How invested will they be in the sponsorship's success. Focus on the businesss goals rather than your life story. Race Car Sponsorship Proposal Template. The Complete Guide to Motorsport Sponsorship. In the case of a racing sponsorship proposal, the racing team gets the benefits in monetary terms whereas the sponsor gets the benefits of advertisement, promotion, brand reach and awareness, and customer engagement. Race Car Sponsorship Contract Template with Proposal Tips - PandaDoc Do you need a motorsport proposal template? Racing Mentor Expect serious, cutthroat competition with the higher stakes. Assuming the commitments you've undertaken are realistic (ambitious deliverables are good, provided you can get there in the end), delivering on your sponsorship should come down to a project management exercise: tracking goals, updating sponsors and making sure what needs to be done gets done. s !1A"3Qa5RSTrt#$2BqUb Go more into depth with your research to get a sense of their specific goals. ]Ak#5MI/:qY'OTf{yU -OFyb8 h `'( (Z}+@% zAeZ7 Lo 00g` C pfY[ ]^D You are welcome to submit a sponsorship proposal for review to the following address: Summit Racing Equipment Attn. Increase sales? This will re-iterate facts about the event benefits, and features. You need to show up to a potential sponsor with a persuasive, well thought out plan. Will you sponsor my race car? The racing sponsorship proposal samples given on this page will help you in creating an effective racing sponsorship proposal. This might shift and change over the years, and thats fine, but at its core, its about how you present yourself to your audience and sponsors. You dont necessarily have to build a huge audience for sponsors to want to work with you but youll need some kind of presence that showcases who you are. Read on for a step-by-step guide to getting sponsored. Tell us about it. The experience gained is certainly valuable, but there arent any NASCAR Scouts at club road racing events, and IMSA teams wont be impressed if you finish mid pack of a 5 car field. If you already have an established brand including logo, colours, fonts and tone of voice, then a racing proposal template could help you present all this in an attractive and effective way. This figure represents what a sponsor would cover in an ideal situation, although you will likely need more than one sponsorship to cover the total. Leg Daddy Racing Sponsorship Proposal 1. Once youve found the business youd like to approach, think about what their goals are. Limit the photos to no more than one or two per page for the best aesthetic. Racing is an expensive sport that requires investment and sponsorship. Sponsorship Application - CarSponsors.com This style of sponsorship is much more focused on being able to help the team, and to have the right to use images throughout the year in a brand's other marketing efforts. Sponsorship Benefits A&S Racing offers an exciting opportunity in motorsports sponsorship at a mere fraction of the cost of sponsorship in the major pro racing series like NASCAR, Champ Car or the IRL. But these features dont work alone. Tallulah Philange has worked as a journalist since 2003. Available on your favorite podcast player. Sponsorship Proposal Template | Proposify [Free Trial] Treat the race car sponsorship proposal as a business transaction. Racing & Sponsorships - Valvoline Theres hard work involved but the secret is consistency, especially once youre all set up and in the swing of things. In your racing sponsorship proposal sample, you can also suggest and communicate suitable marketing tactics and strategies to the potential sponsor. Everyone from the outside thinks that everyone racing cars has sponsors. This can include hospitality, stickers on a car, events etc. Work from the outlines you prepared to include all of the important details. Time and time again on this blog I repeat the famous quote: The best way to make a small fortune in racing is to start with a big one. There just arent many any ways to compete in this hobby and make money while doing so. This is because every racing team has its own sponsor and that sponsors logo and name are mentioned on everything from the drivers racing kit to cars to the staff uniform, etc. Instagram is a powerful platform for building a following and promoting your racing brand. The design proposal sponsorship is easy edit in InDesign. Ask yourself these questions to see if a proposal template is right for you or if you should have a crack at creating your own. You never know, something. xref Don't ask yourself "How low should I go?" race car sponsorship template Doc Template | pdfFiller Dear Sponsor Man, I e-mailed you yesterday but did not get anything back. Sponsorship brings so much more than a logo on a car . L@Pk98ky lhhV^r=\qnx1ts[Cs7{X9ZOMz a5DILWZ!G*p *U;g&gze*^Mg R(U(r krdWRLn{Fu? Although it is tempting to spend your first meeting with the sponsor pitching your event to them, try to resist the temptation and instead use the meeting to understand what the sponsor's objectives are. The one form of sponsorship which is open and attainable to all racers is Contingency Sponsorship I spoke about this in a previous blog post, HERE. Ask instead "What can I throw into the sponsorship proposal that would make the price worth paying?" Free Sponsorship Proposal Template - Get 2022 Sample - PandaDoc I could not find the sports car of my dreams anywhere. Race Sponsorship: The Complete Guide | Race Directors HQ Building relationships is an often-overlooked part of the sponsorship process because so many drivers are eager to move things along too quickly. Even in top tier Pro racing, a huge chunk of team budgets come from drivers bringing their own money and essentially buying their seat. Our series (Star Mazda or FF2000 Championship) usually serves as a support race It is obvious that every sponsorship is made with the viewpoint of getting benefits in return. Getting a renewal for a second year comes down to one small thing: Did you help your sponsor reach its goals? Fast Feb is back but its looking a little different for 2023! In return, the business organization gets the necessary advertisement and promotion which increases its brand awareness and reach. This is where your niche makes things easier. No matter what you do, try and bring consistency into all elements of this process. Moreover, you will further get an idea about what a racing sponsorship proposal is and how to create one. 0000000839 00000 n Hopefully, in this guide you should have everything you need to map out your journey from sponsor identification to sponsorship execution. Pearson Racing members utilizing wearing apparel with your corporate name/logo and the exposure you will receive in front of thousands of race fans. The following facts are established in the pleadings, deposition testimony, and exhibits offered by the parties. And with that, extraordinarily expensive (Hundreds of thousands PER weekend) to compete in with any shred of competitiveness. Unless you are approaching a major sponsor, do not ask for your total racing costs -- potential sponsors are likely to balk and deny your proposal when faced with large sums. Because if a sponsor actively invites sponsorship requests you can be sure that: Luckily for you, we've put together the largest database of current direct-application sponsorship opportunities, featuring dozens of potential sponsors from all different kinds of industries. Step 3: Give a detailed overview of the audience, markets and overall media reach of the event. 21+ SAMPLE Racing Sponsorship Proposal in PDF | MS Word | Google Docs All you usually need to do is display their stickers on the car and if you finish a race in certain positions (usually around the top 5 cars) you get some sort of prize. % Is your account popular How many Thousands of followers do you have? You and any potential sponsors need to work together to achieve what you both need. How do I find companies to sponsor my race car? The appeal of any asset you offer will depend on a number of things, including the sponsor's objectives, line of business, business cycle and their ability to activate those assets. Even at the pro level, the work, luck, and talent required to make a career is astronomical. Sponsorship is much more than whether or not your car is a good platform to showcase their parts. What makes you different from any other person? $ 15K . Organize the proposal in sections. Strongly Agree 9.61%. Dirt Track Racing Sponsorship Proposal is a perfect instrument for witnessing thrilling events. Gather the history of your racing career or racing team. Treat the race car sponsorship proposal as a business transaction. 0 To be clear; for every dollar they give you, they want(need?) The concept behind FORMULA SAE: A fictional manufacturing company has contracted a student design team to develop a. small Formula-style race car. There are sponsorship opportunities wherever you turn but you need to think outside the box. . It is not a donation nor is it a "favor". Are you looking at club racing as a stepping stone to Going Pro? The bottom line is that sponsors will have specific business objectives they hope to achieve through a sponsorship agreement. Write what the sponsor will get in return, working from the list you have prepared. Since you are racing for the fun and bragging rights, you arent usually considering wrecking competitors to get by. Instead, provide a general overview, such as "Parts alone last year cost $X.". 3. Sponsorship fee For the term of this Agreement, the Sponsor shall pay the Racing Team a sponsorship fee of ($ amount), payable in full by (date) or in installments. Podcast 041: How to Use Email Sponsorship Templates, Podcast 022: How to Close a Sponsorship Deal, Podcast 018: How to Handle Objections in the Pitch Process, Podcast 014: Sales Tips for Racing Drivers. . Posted on January 12, 2023 by admin. Here's a Pro Tip: look at the other karts on the track to see what kind of sponsorships they have and then take note of it. If you want to succeed you need to carefully pick your opportunities, because the investment that will be required in putting together a winning sponsorship proposal and converting sponsors will be considerable. Download. Thank the letter reader for his or her time and include all of your contact information. Find a class thats easy on consumables and where cars are affordable. Also, make sure you treat these sponsors right to keep them on board with sponsorship: Run their products and post your appreciation when you win. Ask them questions, create content that speaks directly to them, and get involved in discussions with them. You dont show up to a job interview in flip flops with photos to show on your phone to showcase. If theyre not quite right, ask yourself why. Podcast 032: How to Maximise Opportunities on LinkedIn, Podcast 031: How to Make a Winning First Impression, Podcast 025: How to Make the Most of LinkedIn, Podcast 010: Why Business-Minded Drivers Succeed, Get Paid to Race pages: 107-114 and 129-132. 01. Whether its fitness, cooking, football, modern art, or something else, itll open up so many opportunities for you. . Sponsorship Opportunities | SponsorRacecars.com Modern-day motorsport sponsorship is all about standing out. Many people think sponsorship is easy: Company A writes you a big check for the honor of putting their sticker on your car because you won a race or two. Match those goals with what you can offer. Download this 100 percentage editable presentation and get access to our highly . Your personal brand should show who you are as a person and go beyond your racing. For one: Hawk performance brake pads has given me a TON of support through their Hawkbucks. There are two reasons to have a sponsorship proposal, the first is position yourself as someone who can help a business. 4. It must be fairly obvious from everything we've discussed so far that retaining a sponsor is a lot easier than gaining one. The hard work comes into sitting down and going through these steps. A fictional manufacturing company has contracted a student design team to develop a small Formula-style race car. The same goes for most forms of Motorsports, whether its Drag Racing, Oval Track, Autocross, etc. If you check out Crapcan, Club, and even Entry-Pro there generally arent anyone in the stands that arent family, friends, or crew. I've been a passionate go-kart racer since I was eight years old and all through the years have accumulated a . This means trying to figure out: Listen. Expect huge costs to be competitive, and cutthroat competition (both on and off the track) Realize those exponentially higher costs usually way outweigh the additional prize money. Now that weve taken the air out of the Free money sails want to read up on some other ways to participate in Track Days and Racing? [1] 2. Dont just approach motorsport press for coverage. Thank the letter reader for his or her time and include all of your contact information. Offering hospitality and a TV audience isnt enough. Answering that question well will allow you to: Usually, in order to answer this question, it helps to conduct some kind of audit of your sponsorship assets. 4+ Racing Sponsorship Proposal Samples 1. The car sponsorship proposal template is a sponsorship proposal that you write when you need to buy a car for either racing, among many more duties. Race Car Sponsorship Proposal Template. Well also cover the steps needed to secure long-lasting motorsport sponsorship including: All the links in the further resources sections are for free content from the podcast, blog, and YouTube channel. but you surely wont be walking away with a heavier wallet. If you can't use either of these for whatever reason, the next best thing would be to use Facebook's Audience Insights tool. Free Racing Sponsorship Proposal Example - Flip eBook Pages 1-12 | AnyFlip However, it must be written, formatted, and presented in such a way that it attracts the other party (sponsor) to accept your proposal and make them ready to sign the sponsorship agreement with you. Once youve got an idea of this, think about the features youll offer to help a business reach its goals. Do you have a very popular online presence? Think about those reasons you stand out. To wildly oversimplify it: Crapcan Enduros (non-licensed) are considered the basement tier. Whenever you create a sponsorship proposal, it must be written in such a way that it attracts the potential sponsor. Sponsorship can come in a number of flavors, depending on the form of contributions the sponsor makes to the race. Every survey ever conducted of race directors points to finding and securing race sponsors as their #1 headache. So when you do get a sponsor on board it pays hugely to invest in keeping them happy. After all, they're after your event as much as you're after their sponsorship! Many sponsorships you see are for partial services, like a shop giving discounted alignments for sponsored cars or free tire mounting and balancing. This provides a thorough overview but does not overshadow the point of the sponsorship proposal: to get funding. In the case of direct-applicationsponsorship program, you can expect your application to reach the right person within the sponsor organization. The organization aims to organize events such as auto motor racing, harness racing, slots . race car sponsorship agreement template Free Racing Sponsorship Proposal Example-Flip eBook Pages 20 - 202 Interest in actual property, sale of products over $500, lease longer than a yr. These details usually include your name and contact details and the name and contact details of the potential sponsor. Im not saying that lucrative club racing sponsorships are unheard of, but if you ask the random driver with a business name on their car, they typically arent taking a huge check to have the name on their car. *} Drag Racing Sponsorship Proposal Template - Get Free Templates In fact, all the hard work of renewing a sponsorship deal is done during the race season when youre carrying out your work. Don't feel like you need to include a shiny proposal document in the first instance. How to Write a Sponsorship Proposal (Motorsports) Official C2 Racing 449 subscribers Subscribe 5.5K views 2 years ago This video will walk you through the creation of a sponsorship proposal. Race Car Sponsorship - The Presentation (Part 1 of 4) - YouTube 6 0 obj PDF Race Car Sponsorship Proposal Template industry, as well as actionable expert tips to help you stay ahead of the curve. The Issuu logo, two concentric orange circles with the outer one extending into a right angle at the top leftcorner, with "Issuu" in black . There are loads of free sales pitch templates out there and these will help you get the look and feel of your proposal right. Your pitch emails need to work really hard for you if your proposal doesnt include any kind of value proposition or information on how youll help a business reach its goals. As a racing driver you are focused, talented and ambitious in something you love to do . Argument template relies upon theory and the author's experience teaching this talent. Racing cars is a very expensive pastime. Make your direct pitch. Strongly Disagree 0.44%. 2011 team racing sponsorship proposal our desire. The Moral of the story: Dont expect to go club racing and find a ton of sponsors to pay for your hobby. Explain up front that you are seeking sponsorship for your racing team and that the organization will find the proposal attached. But blowing it at this stage for lack of attention to your sponsor's needs would be the real waste of time. Automotive Racing Sponsorship Proposal oecm.ca Details File Format PDF Size: 349 KB Download 4. Race Car Sponsorship Agreement Template - Drinkrawrepublic.com Use a phone line that you are primarily responsible for answering, such as your cell phone, so calls are not missed. You might be sending gentle emails before pitching more formally. Think about those reasons you stand out. Download. People love to talk about themselves so ask questions and chat about them. You also may be able to offer experiences, such as hosting the company at the race track. Make sure youre emailing (or messaging) the decision-maker directly rather than using a generic email address. Free Preview Race Car Sponsorship Contract Template. But with good content and a consistent posting strategy, you can grow your following and increase your reach. Generic sponsorship proposals have little chance of convincing would-be benefactors. Look through the instructions to learn which data you must give. Another element of finding and securing sponsors is building a strong network. Racers will put out an all-call on their social media pages and ask for small amounts at a time. 5 0 obj How are you going to justify the cost of what youre offering? If you are savvy enough to get some sponsor support, and successful enough to earn contingency sponsor prizes, you may be able to cut a significant chunk of your seasons budget. Type text, add images, blackout confidential details, add comments, highlights and more. And you're not alone. Proposal for Auto Racing Sponsorship by Moorespeed Race Engineering 2131 Theo Drive Austin Texas, 78723 512.474.7223 www.moorespeed.com.

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